The proof of the barter industry, as well as the features and benefits of membership in a trade exchange, has been profiled by such national media outlets as The Wall Street Journal, CBS News' The Early Show, USA Today,Marketing Concepts, Kiplinger's, Costco, Family Circle, Good Housekeeping, and Opportunity magazine.
Here are some excerpts from these, and other news articles:

There are two forms of barter. The traditional method is what I used: a quid pro quo (literally, "this for that" — my time for your time or product). Barter can also be done through a barter exchange which acts as a sort-of middle-man. The exchange issues "barter bucks" to you when you do something for someone else in the group. You can then use those "bucks" to purchase the goods or services form anyone else in the group. For example:  to read all of this article click here!

 "If you're low on cash and up for new business, bartering for goods and services can be a shrewd business move." - BusinessWeek online

"More and more women are bartering for everything from pet-sitting services to airline tickets. To get the most out of barter, you must have a talent or product that other people want. Services can make even better swaps than products because they're a renewable source." - Family Circle magazine

  "Evolving from one-to-one trades among businesses, bartering now mainly takes place through large exchanges in which businesses receive trade credits instead of cash that they can spend on a multitude of items from other firms. Even large corporations increasingly are using barter networks rather than handling excess products over to liquidators." - Chicago Tribune

                "Barter gives clients a competitive edge. Barter network members tend to shop within the system first, and satisfied barter customers make referrals to cash customers." - Kiplinger's

   "Barter exchanges help cash-strapped entrepreneurs stimulate sales, develop new clients, convert excess capacity or inventory into revenue, and acquire goods and services needed to conduct a business. The most important benefit of barter is cash conservation: keeping cash in the bank while using barter revenue to offset normal operating costs." - Nation's Restaurant News